The Revelator - Gilles Grolleau

Gilles Grolleau

is a professor at Montpellier SupAgro (CEE-M) and advisor for academic research at the Burgundy School of Business. His main research interests concern the application of experimental methods and behavioral insights to better understand human decisions and behaviors, notably in the environmental realm.

Voices

Encouraging Energy Conservation: Is Less More?

Many messages about saving energy use multiple arguments to make their case. But our research suggests that may actually be the wrong approach.

January 25, 2019

Katherine Farrow and Gilles Grolleau and Naoufel Mzoughi

Many messages about saving energy use multiple arguments to make their case. But our research suggests that may actually be the wrong approach.